SCOTT POWELL PORTFOLIO

With 10+ years of experience, I create design solutions that elevate brands and unlock new opportunities. I’m passionate about innovation and collaborating with teams to deliver results that matter.
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At Cox Automotive, I was part of a team that transitioned Rich Media ads to a Google platform, bringing ad creation in house and saving the company millions annually.
At Cox Automotive, I led the transition from Flash to HTML5 for ad creatives. By updating our templates and coaching the team, we significantly reduced file sizes, improving site speeds for Autotrader and Kelly Blue Book.
During peak seasons, while the UX team is overloaded, I step in to retrofit out of spec image assets for high exposure ads. Using Photoshop, I resize and adjust assets to meet ad specs, keeping work within the campaign management team and speeding up turnaround times.
As a Campaign Manager, I oversee various accounts and campaigns, managing millions in monthly revenue. I handle creative development and trafficking, ensuring timely updates and maintaining clear communication with agencies for tags and assets.
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At Cox Automotive, I was part of a team that transitioned Rich Media ads to a Google platform, bringing ad creation in house and saving the company millions annually.
At Cox Automotive, I led the transition from Flash to HTML5 for ad creatives. By updating our templates and coaching the team, we significantly reduced file sizes, improving site speeds for Autotrader and Kelly Blue Book.
During peak seasons, while the UX team is overloaded, I step in to retrofit out of spec image assets for high exposure ads. Using Photoshop, I resize and adjust assets to meet ad specs, keeping work within the campaign management team and speeding up turnaround times.
As a Campaign Manager, I oversee various accounts and campaigns, managing millions in monthly revenue. I handle creative development and trafficking, ensuring timely updates and maintaining clear communication with agencies for tags and assets.
Previous
Next

Tools and Technology

  • Adobe Photoshop
  • Adobe Illustrator
  • Adobe InDesign
  • Adobe Dreamweaver
  • Adobe Premier
  • Adobe Annimate
  • WordPress
  • Figma
  • Framer
  • Brackets
  • HTML & CSS
  • Javascript
  • JSON
  • SQL
  • WordPress
  • WordPress
  • Google Ad Manager
  • Google DV360
  • Campaign Manager
  • Meta Advertising
  • AWS
  • Ad Tags
  • B2B Advertising
  • Rich Media Advertising
  • Tagging
  • Microsoft Word
  • Microsoft Excel
  • Microsoft Powerpoint
  • Microsoft Outlook
  • Teams & Zoom
  • Mac OS & Microsoft OS
  • Salesforce
Projects

Whats currently going on!

Cox Automotive

Currently as the Campaign Manager I am responsible for maintaining on site advertising as well as building out native ads to serve on site.

Helping Small Business

In my spare time I enjoy helping out small town boutiques grow their online presence. Including creating ecommerce website and manage their inventory.

Inspiration Through Travel

How I keep my eyes fresh? TRAVEL! I very much enjoy traveling with my Wife and two dogs. We own an RV and plan to travel the nation one day!

Tools and Technology

  • Adobe Photoshop
  • Adobe Illustrator
  • Adobe InDesign
  • Adobe Dreamweaver
  • Adobe Premier
  • Adobe Annimate
  • WordPress
  • Figma
  • Framer
  • Brackets
  • HTML & CSS
  • Javascript
  • JSON
  • SQL
  • WordPress
  • WordPress
  • Google Ad Manager
  • Google DV360
  • Campaign Manager
  • Meta Advertising
  • AWS
  • Ad Tags
  • B2B Advertising
  • Rich Media Advertising
  • Tagging
  • Microsoft Word
  • Microsoft Excel
  • Microsoft Powerpoint
  • Microsoft Outlook
  • Teams & Zoom
  • Mac OS & Microsoft OS
  • Salesforce

Whats the next chapter look like in my career?

LETS CONNECT!